About the Awards
The Employee Experience Awards (EXA) believes that by delivering exceptional employee experiences, organisations unlock their people’s passion for work. In turn, this fuels an engaged, motivated, and productive workforce that is eager to upskill, innovate, and deliver outstanding customer experiences.
Designing a robust employee experience and recognising the best in class is crucial for industry benchmarking. This pan-Asia awards programme is built to meet that need, spotlighting four key pillars of a holistic EX strategy: leadership, learning, engagement, and talent acquisition.
EXA stands as the region’s only peer-reviewed HR awards dedicated to celebrating the visionaries shaping the employee experience. Guided by an esteemed panel of judges, the awards highlight the HR professionals and organisations that are redefining the future of work.

Why Enter the Employee Experience Awards?
Strengthen your purpose, culture, and brand
Showcase your organisation’s agility, resilience, and ability to adapt — with an engaged and motivated workforce at the centre.
Boost your market competitiveness
Stay ahead by transforming your employee experience to attract, engage, and retain the region’s top talent.
Benchmark your EX leadership
Learn from the region’s best HR teams and benchmark your practices against award-winning strategies.
Celebrate your achievements
Champion your organisation’s success, stand proud as EX ambassadors, and raise the bar for HR excellence.
Connect with HR leaders and industry peers
Gain insights from esteemed judges and leading organisations, and be inspired by the winning teams’ journeys.
Entry Form – Team Categories
Here are some guiding pointers that judges will be looking out for. Please ensure your entry answers the points below for the various sections along with the guiding pointers in the respective categories.
1. Business Challenge – 10%
- Provide the context of your industry and include the brief background/overview of your company.
- Include information that demonstrates the implications of the business challenges faced.
- What were your initial plan/business opportunities you were looking to pursue?
- How has the challenge(s) pivoted your vision, goal and mission of your HR strategy?
- What was the company’s overall direction? What kind of support did you get from your top management and line-of-business managers to overcome the challenge?
- What are some innovative and/or new ideas proposed when brainstorming solutions to tackle the challenge(s)?
- What is the expected business ROI from the proposed changes?
- Please include some testimonials from peers/senior management/clients.
2. Strategy – 35%
- What did you do to transform your business? What were the key objectives?
- Outline the milestones in your strategy highlighting what worked and what didn’t work. How did you solve the issues that cropped up along the way when you were executing your strategy?
- Who were your key stakeholders and what channels did you use to communicate the strategy to them? How did you maintain continued support from key stakeholders? What was the acceptance rate?
- What are some of the USP’s of your transformation strategy? How does this align with your organisational goals? Please include some testimonials.
3. Impact – 35%
- What were the primary and secondary results of your strategy? How did your plan affect your organisational culture and goals?
- What business and commercial benefits did your transformation strategy deliver?
- What was the feedback from your stakeholders?
- How did you track the ROI of your impact?
- Please provide some evidence of success. You may use metrics, anecdotes and case studies.
- Please include some testimonials from peers/senior management/clients. Feel free to include graphs, charts that will strengthen your business case.
4. Learning Points – 20%
- Please identify top 3 key takeaways from your transformation strategy.
- What were some gaps in your strategy?
- What are the strengths that form the foundation of your strategy?
- What are the future plans that you have in place to further boost this?
- What are some elements of the strategy that you think is unique to your organisation?
- Please include some testimonials from peers/senior management/clients. Feel free to include graphs, charts that will strengthen your business case.
Your entry could focus on an existing or a new initiative, programme, campaign, project, etc.
Entry Form – Individual Talent Category (Most Inspiring Leader)
Here are some guiding pointers that judges will be looking out for. Please ensure your entry answers the points below for the various sections along with the guiding pointers in the respective category.
1. Vision and Goal – 25%
- What is the name and job title of your nominee? Please provide a brief background about your nominee including experience, personal goals and vision.
- What are the areas your nominee is responsible for?
- Please highlight the personality and traits of your nominee. You may include some case study to further elaborate on this. How did these traits benefit the business?
- How would the nominee’s peers describe him/her?
- What did your nominee set out to achieve 12 months ago?
- What are some initiatives/programmes led by this individual from his/her managerial leadership?
- Please include some testimonials from peers/senior management/clients.
2. Business Contribution – 25%
- What was the nominee’s contribution to business transformation?
- What is the communication style of the nominee? Please outline the strengths of your nominee.
- Who were the nominee’s key stakeholders? How did he/she maintain continued support from key stakeholders?
- How has your nominee inspired his/her peers? Please share some examples to illustrate this.
- What are some values that your nominee believes in which has shaped the workplace culture?
- Please include some testimonials from peers/senior management/clients.
3. Leadership Impact – 25%
- What business metrics did your nominee achieve?
- How does your nominee engage with his/her peers?
- Describe your nominee’s leadership style and its impact on the team.
- How has the nominee displayed inspirational traits in his/her leadership? What is the impact?
- What was the feedback from his/her stakeholders?
- Please provide some evidence of success. You may use metrics, anecdotes and case studies.
- Please include some testimonials from peers/senior management/clients.
4. Future Initiatives – 25%
- What objectives does your nominee plan to pursue next?
- Has your nominee’s performance affected the way your organisation approaches workplace transformation?
- What has your nominee’s performance taught you about what else is achievable?
- How does your nominee remain as an inspirational leader to your organisation?
- Please include some testimonials from peers/senior management/clients.
Your entry could focus on an existing or a new initiative, programme, campaign, project, etc that your nominee is working on/ involved in.